Came across this image that demonstrate how big companies use color to affect people’s emotion. The image was in Jamie Turner’s newsletter, the “60 Second Marketer”
Category Archive: Marketing
Apr
16
Lead Generation Ideas – 31 Lead Generation Ideas
I believe that Lead Generation strategies are the most important element of any marketing plan. Especially for small businesses and entrepreneurs. Don’t get sucked in to the brand building game. Branding is for bigger companies that have big marketing budgets, not businesses operating on a shoe-string marketing budget. Here are 31 Lead Generation, prospecting attracting …
Apr
01
5 Marketing Myths… April 1st Don’t Be A Marketing Fool
Myth #1 – Marketing is simply advertising & Sales Marketing is educating your target audience about your products and services and showing them why they should buy from you. Marketing is the whole package of what you do to reach this target audience. Advertising, direct marketing, Internet Marketing, events, PR, strategic partnerships and networking through associations all make up marketing as a whole. …
Jan
18
It Should Be Marketing And Sales, Not Sales And Marketing
Whoever came up with the term Sales and Marketing has caused the failure of thousands of businesses, may be even millions. I’m sure they had no idea what they were unleashing and if they had to do it over, they would call it Marketing and Sales. There is an old saying; “nothings happens until somebody …
Oct
05
3 Tips to Give Your Website the “Cool” Factor
These days, it’s not enough just to have a well-designed, easy to navigate website. There’s a lot of competition out there, and if you want to stay relevant with today’s finicky tech-based consumer market, you must find a way to stand out on the crowd. Fortunately, if you are committed to broadening your web horizons …
Sep
27
5 Scary Mistakes to Avoid on Facebook
Most small-business owners know they need to be on Facebook, but it’s not always as simple as it sounds. A Facebook page requires not only hard work to achieve social media goals, but also care to avoid making a blunder that could hurt a company’s reputation, among other scary consequences. Here are five mistakes to avoid when engaging …
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Marketing and Sales Tips From Entrepreneur Magazine
- Transforming the Sales Process From an Art Into a Science, Using Data AnalyticsIt's time for sales to catch up to our ongoing workplace evolution, using automation, coaching and experimentation.
- Preparing a Security Token Offering? Here's Your Marketing Playbook.You can't get potential token-buyers to trust you overnight. As the old saying goes, trust is earned.
- How to Qualify the Right Leads for Phone CallsYou don't need more leads. You need the right leads.
- What This Leader of a Multimillion-Dollar Company Does Each Day to Keep Her FocusIt all boils down to good habits.
- An Insider's Guide to Keeping Your Video Budget in the BlackConsumers are eating up the videos out there. That's why the investment is worth it. Just be sure to keep your budget in check.
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